BBA with Specialization in Retail Management


BBA With Specialization In Retail Management 3 12th standard pass with any stream at least 50% marks

Disclaimer: TNU reserves the right for relaxation in admission criteria for the most deserving candidates.

Bachelor of Business Administration (BBA) is a popular course among students aspiring to venture into the world of management. BBA degree aims at providing fundamental education in business management principles, human capital management, finance, laws and policies concerning business management, decision making, financial statement analysis, wealth management etc. that is necessary for effective business management, and entrepreneurship. This course is of prime importance for students from both commerce/non-commerce backgrounds as it brings them on terms with the basics in Business Administration and MBA degree. BBA programs offer practical management training that can prepare students to successfully work within large or small organizations.


Graduates can choose their careers in any of these fields – pursue MBA, apply to be a Chartered Accountant, appear for Civil Services Examinations, Defence Services, Law Courses, Banking Sector, Finance Sector, Industrial Firms, or become an Entrepreneur. They can work in various sectors as Executives or Managers handling the smooth functioning of different operations such as retail, finance, revenue and shares, information technology, advertising, E-tailing, etc.

Some of the top companies to work for are,

• Amazon
• Flipkart
• Reliance
• Aditya Birla Fashion and Retail Ltd
• Tata Group
• Raymond Group, Future Retail Ltd
• Big Bazaar, Spencer’s Retail, Star Bazaar
• Godrej India Ltd
• Shoppers Stop, Westside, Pantaloons
• Regal, Metro, Bata
These companies use different strategies to market their products and come up with creative methods to sell their brands.


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